Unlock the potential of LinkedIn for client acquisition. Dive into proven strategies and best practices to leverage the platform's unique tools, optimize your professional presence, and connect with the right audience.
Discover the secrets of effectively using LinkedIn to gain consulting clients. Learn how to build a strong professional network, cultivate trust, and establish your credibility to attract potential clients.
Top 10 Best LinkedIn Lead Generation Solutions You Can Trust
We have done the research for you and found out what the best lead generation solutions are according to customer reviews, company reputation, and technology. Read on for our top 10 list of LinkedIn lead generation solutions.
7 Brilliant LinkedIn Hacks That Will Skyrocket Your Brand
LinkedIn is a social media powerhouse, but most people are still only scratching the surface of what it can do. This post will help you strategically grow your business with LinkedIn brand and engagement hacks.
Intelus Agency Gets Another 5-Star Review for LinkedIn Outreach
As a service provider, we value feedback highly because they give us an accurate picture of the experience of our partners. That’s why we’re truly proud to have received another 5-star feedback on Clutch, a B2B ratings and reviews website!
7 Highly Converting LinkedIn Ad Examples To Emulate In 2022
To help you navigate the stormy waters of creating the best ads that will inspire your audience and guarantee your return on investment, we have compiled seven LinkedIn ad examples that’ll work for you:
To get started with LinkedIn marketing, most individuals and businesses have 3 options: DIY, hire a freelancer, or hire a marketing agency. When I first started out on LinkedIn, I had little to no marketing budget, but I did have some free time I could invest to get the process started, so I opted for DIY.
How To Make A Custom LinkedIn Banner Image Using Canva
This guide will help you understand the different types of LinkedIn banner images, what LinkedIn banner size to use, and how you can make your very own custom LinkedIn banner image, quickly and easily.
What Type Of Content Is Best For LinkedIn Marketing?
Finding out which content is the best for LinkedIn can be tricky. This article will show you how to set the right foundation for success, and how to determine which content will generate the best results.
There are several tactics that you can use other than simply uploading the typical text post, such as posting in multiple formats. This can make all the difference when it comes to who sees and interacts with your brand.
Why Is LinkedIn the Most Efficient Social Media Platform for B2B?
LinkedIn is one of the many social media platforms that can be used to leverage your company’s communications. Although it may seem similar to others, it has multiple differences that make it very different from others.
What Is A Sales And Marketing SLA, Or Service Level Agreement?
A Sales and Marketing Service Level Agreement is a contract that both teams agree upon to guarantee that certain processes, timelines, actions, objectives and tasks will be met in a certain way that’ll help reach common goals.
Buyer personas are semi-fictional representations of your actual customers created based on research and real data based on existing customers. Each buyer persona is a type of client that shares specific attributes and traits that make them interact similarly in the buying process.
A Sales and Marketing Gap Analysis is a heuristic analysis framework that analyzes the current state of your sales and marketing assets, tools, resources, and processes and compares them to the ideal state.
By now, we're pretty sure almost everyone in marketing has heard of the benefits of Inbound Marketing and how cost effective this strategy can be. Inbound marketing can help nurture leads at every stage of the customer life cycle and accelerate the buying process.
7 Paid Media Mistakes B2B Companies Make In Early Growth Stages
Paid media is one of the easiest ways to gain awareness and generate leads. But it can also be a considerable risk for companies who are just starting or aren't aware of the downsides and mistakes that can happen when not done correctly.
Why CRM & Marketing Automation Is Causing A Rise In BDRs
Despite the advances in technology and automation, in even the most complex and independent sales systems it is likely there is always going to be the need for at least one person to be involved at some point to, for example, control the quality of the lead, interpret the information, answer questions from leads, add missing data or trigger events.
Choosing your digital marketing agency is hard work. Since services offered by agencies rely solely on the people and processes behind them, it’s likely no amount of information you’ll find online will convince you to make a decision until you've talked to a sales rep.
Different companies have different sales processes depending on many variables like the size or their teams, the complexity of the sale, the reiteration of purchase made by customers, the amount of budget they have, among others.
How are Sales Strategies and Webpage Strategies connected?
The line between sales and marketing is constantly getting closer as digital tools help bring them closer than ever before. Marketing’s role is to help your sales team get the tools they need to be able to sell.
Why Marketing Should Be Involved In Customer Success
Every marketer knows that acquiring new customers is significantly more expensive and time-consuming than retaining existing ones. And to retain these customers, it's important not only to give them great customer experience but also to understand what they need, if their needs have changed and how to help them at every stage.
Why You Need To Connect Your CRM & Marketing Automation Software
Marketing automation systems and CRMs are thought to go together: they have multiple connection points or APIs to feed off each other constantly and provide useful information to connect marketing and sales efforts in a very simple way. So to answer the main question, let's start by asking it the other way around: What happens when the two aren't connected?
What Is Lead Generation? The 2020 Guide To Generating Leads
2020 is an exciting year for lead generation because of tools like marketing automation, chatbots, behavior-based lead scoring and marketing personalization to provide more relevant buying experiences that result in higher conversion rates.
Sales Funnel Recycling 101: Re-Engaging Old Leads & Customers
Extensive market studies have shown that you're 60-70% likely to sell an existing customer, while the success rate with new prospects is only 5-20%. If you're looking to quickly boost revenue without spending a fortune to acquire a new audience, try focusing on the leads and customers you already have and how you can help them progress down the sales funnel to become customers.
Essentials of Selling to Multiple B2B Decision Makers
B2B sales, or business-to-business sales, when involved with multiple decision-makers, can be a lengthy procedure. According to a study by Gartner, the average buying group for relatively complex B2B solutions includes 6 to 10 decision-makers.
Top 5 Marketing Mistakes Costing Local Businesses Money
Customers are searching for your solutions online. This article will help you get in front of more of those customers, and do so in a way that makes you stand out as the clear choice among your competitors.
6 Step Digital Marketing Plan For Commercial Lending
If you're passionate about helping as many business owners as possible get the funding they need to run their business, then you will find this article very helpful for growing your small business loan company.
Influencer Marketing Strategies To 10x Brand Growth & Sales
Influencer marketing is transforming the way brands connect with their audience online. People buy from people they know, like and trust, and influencers are a way to scale brand growth rapidly without paid digital ads or SEO tactics.
5 Proven Strategies For Data-Driven Brand Positioning
Branding can be tricky especially if you are going in blind. Using data to develop an effective brand strategy can change the game for your business by helping you uniquely position your brand in the marketplace.