Rette V.

Google Business Profile (GBP) Specialist

Junk Removal Authority
2025–2026

• Managed GBP content and optimizations across multiple client accounts to improve visibility on Google Search and Maps
• Scheduled and published GBP Posts and Events using Local Viking while maintaining a consistent posting cadence
• Optimized GBP media with geo-tagged images to strengthen local search relevance
• Monitored customer reviews and supported online reputation management
• Resolved verification problems, duplicate listings, pending edits, and other GBP issues
• Managed fraudulent and spam review reporting workflows

Website Content Writer

Junk Removal Authority
2023–2025

• Wrote and published SEO-optimized service pages and location-based content for multiple US clients
• Uploaded and formatted content in CMS using correct heading hierarchy, internal links, and on-page SEO standards
• Edited and refreshed website copy for clarity, readability, and brand voice alignment
• Coordinated content updates with internal workflows to maintain consistent output and meet publishing deadlines

Senior Content Strategist

Lead Alchemists Agency
2022–2023

• Produced blog posts, website copy, LinkedIn and X captions, carousel scripts, and social media posts
• Applied AEO frameworks to structure content for Google AI Overviews, Perplexity, and ChatGPT results
• Researched competitors to identify content angles, engagement patterns, gaps, and underserved topics
• Turned competitor research into actionable content briefs
• Collaborated with clients to align tone, brand voice, and content strategy with growth objectives
• Delivered ready-to-publish content with no editing required before publication

B2B Content Writer

GigCMO
2021–2022

• Produced white papers, case studies, and thought leadership articles for B2B clients across tech and professional services
• Interviewed subject matter experts and transformed technical knowledge into clear, authoritative long-form content
• Developed content marketing strategies to build brand authority and generate qualified B2B leads
• Used Notion and Slack for client collaboration and content pipeline management across time zones

Freelance Content Agency Manager

Independent
2021–2022

• Built and managed a team of 4–6 freelance writers producing content for international clients
• Created content briefs using Surfer SEO and Clearscope with defined content score targets
• Edited deliverables using Grammarly Premium and Copyscape before client submission
• Managed editorial calendars and revision rounds in Trello and Asana across multiple client accounts
• Coached writers on SEO fundamentals, brand voice matching, and deadline discipline

SEO Content Writer

RESO
2020–2021

• Wrote optimized product descriptions and category pages for e-commerce clients
• Conducted SEO content audits and implemented on-page fixes to improve search rankings
• Developed and executed an SEO content strategy that doubled a client's organic visits within 6 months
• Integrated Surfer SEO into the writing workflow to score content against top-ranking competitors
• Researched competitor social content strategies to identify posting gaps and topic opportunities

Copywriter

EightX
2019–2020

• Wrote conversion-focused landing page and product copy across multiple niches
• Created LinkedIn caption packages and carousel scripts for B2B clients
• Conducted competitor research across LinkedIn and X to identify content angles and engagement patterns
• Performed market and competitor research to develop USPs and key messaging frameworks

Content Writer

D'Marketing Agency Pte Ltd
2018–2019

• Wrote blog posts and articles across retail, finance, health, and real estate niches
• Applied SEMrush keyword research and on-page SEO practices to content
• Matched brand voice across client accounts and refreshed existing content for consistency
• Developed multi-channel content strategies to increase brand visibility and organic engagement

Freelance Blog & Content Writer

Dusk Digital LLC
2017–2018

• Produced 4–6 blog posts per week for small businesses across lifestyle, home improvement, and local business niches
• Used a research-first workflow and sourced credible references before drafting
• Used Grammarly Premium as a quality gate and developed a consistent self-editing process
• Applied foundational SEO principles including keyword placement, meta descriptions, title tags, and reader-first structure

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Associate in Computer Technology

Chrisville Institute of Technology
2014–2016

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