Maria L.

SEO Specialist

Admin 316
2024-2024

• Conducted keyword research to inform content strategies.
• Optimized website content, meta tags, and landing pages.
• Performed audits with Ahrefs and Google Analytics to improve rankings.
• Created and scheduled engaging social content to support visibility.
• Developed and maintained SEO best practices based on industry trends.

SEO Manager

UMT
2023-2024

• Led content optimization and SEO strategy across multiple projects.
• Conducted technical audits to improve page speed and mobile usability.
• Implemented on-page and off-page SEO; maintained verified GMB listings.
• Used Google Analytics and Search Console to analyze KPIs and ROI.
• Executed comprehensive local SEO plans for brick-and-mortar clients.

Ad Manager Assistant

Avenue7media
2023

• Managed SEO and ad performance reporting for over 20 clients.
• Tracked KPIs, performance metrics, and DSP spending.
• Reviewed client data to generate actionable insights and recommendations.
• Supported Ad Managers with content audits and performance analysis.

Google Ads/SEO Specialist

Shrinkwrap
2022–2023

• Created and optimized Google Ads and SEO campaigns.
• Handled SEO across all marketplaces and built WordPress sites.
• Conducted Performance Max and SERP quality scoring analysis.
• Led link-building and landing page optimization.
• Analyzed data to adjust campaigns for optimal ROI.

Ecommerce Specialist

Twoconnect
2022

• Managed Amazon, Walmart, Shopify, and Magento platforms.
• Oversaw Amazon PPC campaigns and SEO efforts.
• Directed listing optimization and customer engagement strategies.
• Coordinated promotions and ensured platform profitability.

Ecommerce Assistant/Digital Marketing

Rojo
2021–2022

• Performed Amazon product research using Helium 10 and other tools.
• Managed product listing updates, A+ content, and FBA messaging.
• Handled account optimization and listing suppression recovery.

Ecommerce Assistant/Digital Marketing

Yempo Solutions
2021

• Managed Amazon, eBay, and Shopify listings and campaigns.
• Optimized copywriting, SEO, and coupon strategies.
• Communicated with Amazon support and generated performance reports.

Ecommerce Manager / Digital Marketing

DM LLC
2013–2018

• Directed SEO and marketplace strategies for Amazon, Walmart, and Shopify.
• Led customer service, order processing, and sales growth planning.
• Collaborated with design teams for UX improvements and CRO tactics.

Regional Sales Executive / Digital Marketing

Buyerlink Ops
2019–2020

• Managed ATT campaigns; handled upselling and product education.
• Collaborated with marketing teams to launch multi-channel strategies.

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Bachelor of Science in Business Management

MDIS Singapore
2001–2004

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Computer Science (Undergraduate)

AMA Computer College, Makati
2004–2007

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