Maria B.

SEO Specialist

Admin 316
2024–2024

• Conducted keyword research and implemented content strategies to improve search rankings
• Optimized website pages, meta tags, and landing pages for SEO performance
• Analyzed traffic and performance using Google Analytics and SEO tools
• Executed social media campaigns to increase engagement and visibility
• Collaborated with teams to align marketing efforts with business goals

SEO Manager

UMT
2023–2024

• Led content optimization strategies to improve rankings and user engagement
• Implemented technical SEO improvements including site structure and performance
• Managed on-page and off-page SEO including link building and content updates
• Utilized analytics tools to track KPIs and guide data-driven decisions
• Executed local SEO strategies including Google My Business optimization

Ad Manager Assistant

Avenue7media
2023–2023

• Monitored campaign KPIs including CTR, conversions, and performance metrics
• Managed reporting, data tracking, and performance dashboards
• Supported campaign optimization and identified performance gaps
• Coordinated with teams to improve campaign structure and execution
• Audited accounts and maintained organized documentation and reports

Google Ads / SEO Specialist

Shrinkwrap
2022–2023

• Managed Google Ads and PPC campaigns to improve ROI and visibility
• Conducted keyword research and optimized ad campaigns and landing pages
• Monitored and analyzed campaign performance using Google Analytics
• Executed link-building and SEO strategies across multiple platforms
• Managed WordPress sites and optimized overall digital performance

Ecommerce Specialist

Twoconnect
2022–2022

• Managed Amazon operations including PPC, SEO, and product listings
• Executed campaign strategies to drive sales growth and profitability
• Maintained product pages, forecasts, and customer experience metrics
• Coordinated promotional campaigns and marketplace optimization
• Managed multi-platform ecommerce accounts including Shopify and Magento

Ecommerce Assistant / Digital Marketing

Rojo / Yempo Solutions / AVAS Flowers
2020–2022

• Managed product listings and SEO optimization across marketplaces
• Monitored account health, rankings, and performance metrics
• Created and optimized product content and A+ listings
• Generated reports and insights to improve sales and visibility
• Handled customer service, retention strategies, and order processing

Regional Sales Executive / Digital Marketing

Buyerlink OPs
2019–2020

• Managed B2B marketing programs and lead generation initiatives
• Supported appointment setting and sales pipeline development
• Conducted market research and competitive analysis
• Collaborated with cross-functional teams to drive revenue growth

Ecommerce Account Manager / Digital Marketing

DM LLC
2013–2018

• Managed ecommerce operations across Amazon, eBay, and Shopify
• Developed strategies to increase traffic, conversions, and sales
• Oversaw product listings, pricing, and catalog management
• Collaborated with development teams on website optimization

Team Leader & Technical Support

AWI Call Center Solution
2010–2013

• Led support teams and handled technical customer service operations
• Resolved complex issues and improved service workflows
• Documented solutions and improved customer experience processes

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Bachelor of Science in Business Management

MDIS Singapore
2001–2004

Computer Science

AMA Computer College, Makati
2004–2007

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