Bring the right messages to the right people at the right time. We create powerful communication strategies that attract and engage prospects throughout the entire buyer's journey.LEARN MORE
Intelus partners with your in-house team to develop & implement an inbound marketing strategy to generate better leads, qualify them easier, and convert them to sales faster.
Align your content with the needs of target prospects, and customers.
Leverage our proven process for converting your insights to quality content.
Integrate inbound content into your funnel & marketing automation system.
By partnering with your in-house experts, we convert your industry insights into targeted content for every stage of the funnel.
Defining and creating personas as our guidelines, we align your content with the needs of your ideal customer profile, and ensure the content reaches them at the appropriate stage of their buyer's journey.
By creating lead generation pages around valuable content like product and service pages, ebooks, and webinars, we maximize every conversion opportunity. With strategic calls to action, autofills, and progressive profiling, we get your salespeople the info they need at every stage of the buyer's journey.
Leverage our proven expertise with implementing CRM and marketing automation solutions. We work with your in-house team to implement solutions that maximize the results of your inbound marketing.
Create conversations with leads, prospects, and customers at every stage of their buying process.
"Working with Intelus has been a great experience! They have helped define our sales process so we can be more efficient and effective with our time. They have also helped us maximize our content marketing efforts to attract more leads. With their help, we are finally starting to use our CRM to its fullest potential. Overall I am excited about the progress we have made with Intelus and also for the future!"
Buyer personas are semi-fictional representations of your actual customers created based on research and real data based on existing customers. Each buyer persona is a type of client that shares specific attributes and traits that make them interact similarly in the buying process.
A Sales and Marketing Gap Analysis is a heuristic analysis framework that analyzes the current state of your sales and marketing assets, tools, resources, and processes and compares them to the ideal state.
SaaS marketing and traditional marketing have some similarities, but how are they different when looked at from a holistic perspective?
By now, we're pretty sure almost everyone in marketing has heard of the benefits of Inbound Marketing and how cost effective this strategy can be. Inbound marketing can help nurture leads at every stage of the customer life cycle and accelerate the buying process.
Choosing your digital marketing agency is hard work. Since services offered by agencies rely solely on the people and processes behind them, it’s likely no amount of information you’ll find online will convince you to make a decision until you've talked to a sales rep.
You may have the biggest budget, the best design, reputation, and information but people may still not reach it or may reach it and immediately drop off.
Taking on marketing automation is a time-consuming task. Anyone who’s done it can tell you that. It requires a lot of process development, analytical thinking, and content creation.
When you find yourself needing to expand your marketing efforts, how you spend your budget next is crucial to how your business is going to evolve.
2020 is an exciting year for lead generation because of tools like marketing automation, chatbots, behavior-based lead scoring and marketing personalization to provide more relevant buying experiences that result in higher conversion rates.
Extensive market studies have shown that you're 60-70% likely to sell an existing customer, while the success rate with new prospects is only 5-20%. If you're looking to quickly boost revenue without spending a fortune to acquire a new audience, try focusing on the leads and customers you already have and how you can help them progress down the sales funnel to become customers.
B2B sales, or business-to-business sales, when involved with multiple decision-makers, can be a lengthy procedure. According to a study by Gartner, the average buying group for relatively complex B2B solutions includes 6 to 10 decision-makers.
For any marketing campaign, email marketing works as a foundation. Strategically executed email marketing efforts have the potential to nurture leads and replenish the sales funnel.
Any company, whether B2B or B2C, aims to establish a connection with their end-customers. However, technological advancements, like the internet, have significantly disrupted sales and marketing.
If you're passionate about helping as many business owners as possible get the funding they need to run their business, then you will find this article very helpful for growing your small business loan company.
Influencer marketing is transforming the way brands connect with their audience online. People buy from people they know, like and trust, and influencers are a way to scale brand growth rapidly without paid digital ads or SEO tactics.
Roughly 80% of B2B leads are sourced from Linkedin, giving you a golden opportunity to leverage Linkedin to generate a predictable flow of high quality leads for your business.
In the ever changing world of consumers, customer experience trends are constantly evolving to keep up with changing purchasing behaviors and customer needs.
Digital marketing is an expensive process, which is why it is so important to use data-driven marketing to get the best ROI from your digital marketing efforts.