April Y.

Digital Marketing Manager / SEO Manager

Results Digital
2022–Present

• Plan and execute SEO and marketing strategies covering technical SEO, on-page and off-page optimization, keyword research, competitor analysis, content gaps, and site audits
• Apply AEO and GEO strategies to improve visibility in featured snippets, voice search, ChatGPT, Perplexity, and Google AI Overviews
• Use Ahrefs, Semrush, Screaming Frog, Google Analytics, Google Search Console, Pitchbox, Hunter, and Surfer SEO to guide data-driven SEO decisions
• Optimize website structure, performance, crawlability, local visibility, and organic search rankings while managing White Hat link-building and outreach campaigns
• Manage marketing budgets, cross-functional campaigns, SEO teams, and resource allocation while supporting Shopify, CRM, email, social media, and paid campaigns
• Use AI tools including ChatGPT, Claude, Perplexity, Gemini, and Koala for content creation, keyword research, competitive analysis, and marketing workflows

SEO Manager, White Hat Link Building, Influencer Marketing

Apex Hosting LLC
2019–2022

• Managed SEO accounts covering keyword research, on-page analysis, competitor analysis, link building, outreach, and SEO campaign execution
• Used Pitchbox, Ahrefs, Semrush, Google Analytics, Google Webmaster, Screaming Frog, Surfer SEO, Hunter, Majestic SEO, and Raven Tools for SEO analysis and execution
• Built WordPress websites using Thrive Themes and Beaver Builder and managed sales funnels through ClickFunnels
• Executed White Hat link-building, influencer marketing, LinkedIn outreach, and email outreach campaigns to acquire relevant backlinks
• Managed email marketing and CRM workflows across Infusionsoft, Salesforce, Constant Contact, Mailchimp, Aweber, Kajabi, Kartra, HubSpot CRM, and Zoho CRM
• Coordinated projects using Teamwork PM, Basecamp, Asana, Teamlab, and Trello

Marketing Manager

Agserv Australia
2013–2018

• Managed on-page and off-page SEO, link building, outreach, social media, and newsletter campaigns
• Maintained and optimized the company website using WordPress and Joomla
• Managed company databases and marketing workflows using Salesforce and Mailchimp
• Monitored advertising and Google My Business profiles to support performance optimization
• Created video and graphic content for digital marketing campaigns

Link Prospector and Outreach Specialist

Thousand Hills Golf Resort
2007–2013

• Executed link-building strategies including guest posting, content creation, and link prospecting
• Managed outreach campaigns to establish partnerships and acquire authoritative backlinks
• Conducted keyword research to identify relevant, high-traffic search terms
• Analyzed competitor strategies to identify SEO opportunities
• Implemented on-page and off-page SEO to improve website structure, content, rankings, and organic visibility

Assistant Admin

Ultro Sourcing, Inc.
2008–2010

• Created website articles, ebooks, and digital marketing content
• Managed Drupal content and used HTML and CSS for post formatting
• Managed social profiles, prospect communications, lead collection, and online listings
• Administered SugarCRM and internal Wiki pages for team collaboration
• Supported basic online advertising and lead-generation activities

Technical Service Representative

Sykes Asia Inc.
2007–2008

• Troubleshot internet connection, modem, router, account, and email issues for AT&T customers
• Supported Windows and Mac users and assisted with Linksys, Belkin, and Netgear router setups
• Created and managed support tickets for on-site service requirements
• Delivered customer support focused on issue resolution and customer satisfaction

Business Plan Secretary

Apex Innovators (OJT)
2006–2007

• Gathered and documented company information and existing business processes
• Interviewed company personnel to understand workflows and identify areas for improvement
• Conducted SWOT analysis and developed improvement proposals
• Created presentation materials and presented findings and recommendations during the final defense

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BS in Information Systems

Ateneo de Davao University
2007

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